Tiësto and Martin Garrix team up in new 7up commercial, to promote not only the brand, but also their new collaboration, “The Only Way Is Up”. This is the second commercial for Tiësto, which was in partner with the company. The first one included him only, lighting up a whole town in Chile while spinning his track “Let’s Go, with Icona Pop.
In this one, they introduce Tiësto and Garrix in a trailer, where both are listening to their track and talking about each other’s influence over the other. At the end, they show up in the middle of the Nevada desert, where we see each one of them in two 50 feet tall deejay booths, spinning their collaboration in front of thousands of people. And of course, all while drinking 7 up.
Tiësto has been playing the song for a while now, sending snapchat videos of it at numerous festivals. It was also played at Ultra Music Festival when he brought Martin on stage with him.
As for the 7 up partnership, it doesn’t end only with the TV add, cans with Tiësto and Martin’s face on them are being sold in selected areas.
You can watch the commercial below: