When Tiësto needed a creative collaborator for the international tour of his latest album A Town Called Paradise, he invited Moment Factory to join the team. Having also worked on his Kaleidoscope and Club Life tours it was our pleasure to reconnect for another adventure. Moment Factory created distinctive cinematographic visuals for over 15 of Tiësto’s songs, to be showcased at large-scale shows around the world.

The art direction stems from the evolution of dance music, which in recent years has revived classic studio techniques featuring live musicians. This increasingly crafted method is reflected in the imagery developed by Moment Factory for each song, which draws on the history of visual creativity using vintage techniques such as stop motion animation and live dance shoots, as well as newer 3D and motion-tracking devices.